SOMA given prestigious honors

Recently, the American Marketing Association recognized Alfred students belonging to SOMA, or Students of Marketing at Alfred University, during a week-long trip to New Orleans, Louisiana in mid-April.

SOMA received awards for outstanding membership and community service. The organization’s AMA Saves Lives Organ Donation awareness event was also commended with accolades. Junior Jessica Marble was awarded the esteemed title of AMA Student Marketer of the Year.

The AMA event brought student marketing organizations from 150 schools across the nation in order to vie for the above awards. Other events included the NW sales competition, in which SOMA placed as runners-up. 6 SOMA students also participated in the SABRE business simulation and placed in the top ten.

SOMA’s attendance at the AMA conference promoted networking for marketing students as well as invaluable hands-on experience in the field. Students were also able to meet with Jim Read, famous marketing team builder, whom SOMA hopes to bring to Alfred in the Fall 2010 semester to give a seminar.